About
JAN 2025 - AUG 2025
NOV 2018 - Jan 2023
Rujuta Sanghvi
Product Designer | San Francisco (Willing to relocate)
Product Designer with a strong foundation in advertising, bringing 10 years of experience
designing campaigns for global brands. Now focused on creating human-centered digital
products that blend creativity and usability. Skilled at merging storytelling with design
strategy to deliver impactful user experiences.
Work Experience
MAR 2024 - July 2024
NOV 2016 - Mar 2018
Oct 2013 - Nov 2014
Feb 2012 - Aug 2013
Education
2024 - 2025
2007 - 2011
Skills
UX Designer | Unicef
Contract | Ogilvy - Indriya
Launched Indriya, Aditya Birla’s premium jewellery brand,
through Ogilvy India’s nationwide campaign across 6+ major
cities, reaching over 50M consumers.
Collaborated with UNICEF’s Innovation Node on the Future of
Mobility for Children initiative, focusing on transit safety and
independence using future technology for children in
urban environments.
Designed an AR glasses concept that alerts children to
danger zones, guides safe navigation, and fosters confidence
while traveling independently.
Conducted user research and expert interviews with
parents, educators, and safety specialists to understand
mobility challenges faced by children.
Created user flows, wireframes, and interactive prototypes,
translating insights into engaging, child-friendly design
interactions.
Developed the visual and interaction design system for
the AR interface, emphasizing clarity, inclusivity, and ease of
use for children.
Art Director | BBLUNT
Contributed to the #BoycottBoyCut campaign for BBLUNT, creating
cultural relevance and boosting brand recall across India.
Designed Integrated Campaigns spanning digital, print and film,
merging storytelling with impactful visual strategy.
Developed marketing collaterals and brand assests.
Art Director | DDB Mudra
Drove creative campaigns for Johnson & Johnson brands including
Johnson’s Baby, Aveeno India, Stayfree, and Clean & Clear
Launched Aveeno Baby and Aveeno Body in India, successfully
establishing the brand in the skincare market.
Contributed to dynamic pitches, securing new business through
compelling presentations and innovative concepts.
Senior Graphic Designer | the Glitch
Designed and directed digital campaigns for Lakmé, leading a team
of six designers to deliver high-impact creative work.
Spearheaded digital initiatives for Lakmé Fashion Week 2013, producing
engaging content and assests.
Digit 9 | Graphic Designer
Transitioned from intern to full-time, creating engaging digital assets
and marketing collaterals including ads, logos, and brochures.
California College of the Arts, San Francisco, California
Master of Design, Interaction Design
Rachana Sansad College of Applied Arts
Bachelor of Design, major in graphic design
Software
Figma, Adobe Photoshop, Adobe Illustrator, Adobe Premiere, Miro, FigJam
AI Skills
ChatGPT, Vercel, Claude, Perplexity, Midjourney, Runway ML, Imagefx,
ElevenLabs, Teachable Machine, Veo 3, DALL·E